Archive for the ‘Video’ Category

What is Project Girl? The Girls Tell the Story About Media Literacy

Wednesday, April 8th, 2009

What is Project Girl? The Girls Tell the Story About Media Literacy in Their Own Words.


Meet The Girl - Brand Brainwashing

Wednesday, April 1st, 2009

Check out “The Girl” from ProjectGirl.org

The Brand Brainwashing Cartoon - Meet The Girl - tells the story of a young girl’s search for her identity. She attempts to solve her problems by conforming to a deceptive beauty mold. This artificial beauty mold makes false claims and promises.

As it does for many of us, the process of striving to fit the mold leaves the young girl feeling that she isn’t worthy enough…not to mention her pockets empty. Advertisers want us to feel insecure so they can sell us products. They want us to believe that buying their products will make us happy and solve our problems.

I have a deep suspicion of the beauty industry and its deceptions.  The tactics it uses pierce the self esteem of women. False images and realities fill magazine pages, featuring models that don’t exist and products that don’t work.

Our culture is blinded by false truths. We all must  awakened to the media untruths, learn what false marketing claims sound like, and understand the motives behind them, then they will have no control over us.